Sample Monthly Report

Portfolio benchmark · April 2026.

A representative monthly readout. Ten anonymized portcos across SaaS verticals — Series A through C — all measured in the Vasco model. This is the kind of report you'd get from us each month, layered with outside-market benchmarks and a working session to talk through what to push on next.

Period April 2026
Portcos 10 companies
Stage Range Series A – Series C
Vertical Mix 9 SaaS categories
01 · Bookings to goal

Net new bookings vs. April plan.

Closed-won net new ARR for April, against each portco's monthly plan. Portfolio average: 96% of plan. Outside-market benchmark for Series A–C SaaS in this period: ~92%.

1
Tessera Series C · Security posture
$2.21M of $1.6M plan
138%
2
Jetty Series C · Data pipelines
$1.67M of $1.4M plan
119%
3
Northwind Series B · Fintech infra
$807K of $720K plan
112%
4
Bramble Series B · Retail vertical SaaS
$673K of $660K plan
102%
5
Velorum Series B · Observability
$508K of $540K plan
94%
6
Kestrel Series B · Workflow automation
$519K of $570K plan
91%
7
Plyrr Series A · Sales intelligence
$217K of $250K plan
87%
8
Hartwell Series B · HR tech
$608K of $780K plan
78%
9
Solene Series A · Climate analytics
$99K of $140K plan
71%
10
Marlow Series A · AI customer support
$128K of $200K plan
64%
What we'd push on Tessera and Jetty are running hot at the late-stage end — both meaningfully above plan and pulling the portfolio average up. Hartwell, Solene, and Marlow are the three to act on. Hartwell missed plan with the largest absolute dollar gap ($172K shortfall); Marlow's miss is the deepest as a percentage and pairs with the worst pipeline-created result (see section 02).
02 · Pipeline created to goal

New pipeline created vs. April plan.

Newly-created pipeline (qualified opportunities entering stage 2+ in April) against each portco's pipeline plan. Portfolio average: 99%. Outside-market benchmark: ~95%.

1
Jetty Series C · Data pipelines
$6.05M of $4.2M plan
144%
2
Plyrr Series A · Sales intelligence
$1.12M of $850K plan
132%
3
Tessera Series C · Security posture
$5.57M of $4.6M plan
121%
4
Bramble Series B · Retail vertical SaaS
$2.51M of $2.3M plan
109%
5
Northwind Series B · Fintech infra
$2.45M of $2.5M plan
98%
6
Kestrel Series B · Workflow automation
$1.81M of $1.9M plan
95%
7
Velorum Series B · Observability
$1.58M of $1.8M plan
88%
8
Hartwell Series B · HR tech
$2.21M of $2.7M plan
82%
9
Marlow Series A · AI customer support
$526K of $720K plan
73%
10
Solene Series A · Climate analytics
$322K of $480K plan
67%
Read across sections 01 and 02 Plyrr is the most interesting story this month. They missed bookings (87%) but built pipeline aggressively (132%) — that's a forward-leaning set-up, not a problem. Marlow and Solene missed both — pipeline is the leading indicator and it's already broken at the top of the funnel. Those two don't need a sales intervention; they need a demand-gen one.
03 · Pipeline channel mix

Where April's pipeline came from.

Each portco's newly-created pipeline broken down by source: outbound prospecting, inbound demand, partner-sourced, and customer expansion. Tells you not just whether they're hitting plan but how — and how concentrated they are.

Outbound Inbound Partner Expansion
Northwind Series B · Fintech infra
38% Outbound 32% Inbound 18% Partner 12% Expansion
Plyrr Series A · Sales intelligence
51% Outbound 28% Inbound 14% Partner 7% Expansion
Velorum Series B · Observability
22% Outbound 41% Inbound 24% Partner 13% Expansion
Tessera Series C · Security posture
28% Outbound 24% Inbound 31% Partner 17% Expansion
Solene Series A · Climate analytics
47% Outbound 30% Inbound 16% Partner 7% Expansion
Bramble Series B · Retail vertical SaaS
33% Outbound 22% Inbound 30% Partner 15% Expansion
Marlow Series A · AI customer support
56% Outbound 31% Inbound 8% Partner 5% Expansion
Jetty Series C · Data pipelines
19% Outbound 28% Inbound 22% Partner 31% Expansion
Kestrel Series B · Workflow automation
41% Outbound 27% Inbound 19% Partner 13% Expansion
Hartwell Series B · HR tech
36% Outbound 35% Inbound 18% Partner 11% Expansion
What we'd push on Marlow at 56% outbound and 5% expansion is dangerously concentrated — they're a Series A so expansion is naturally smaller, but partner-sourced at 8% says they have no compounding leverage outside of cold prospecting. Compare to Jetty's 31% expansion and 22% partner at the same revenue scale — that's what a healthy Series C book looks like. Tessera and Bramble's 30%+ partner contribution is worth a portfolio cross-pollination conversation.
04 · Coverage & forecast

Open pipeline and forecast at current conversion.

For each portco: open pipeline, remaining quarterly quota, coverage ratio (open pipe ÷ remaining quota), and forecast. Forecast applies each portco's own trailing-90-day stage-weighted conversion to their open pipe — no rep-by-rep editorializing.

Plyrr Series A · Sales intelligence
Open pipe$2.05M
Quota left$500K
Coverage4.1x
Forecast$385K
Jetty Series C · Data pipelines
Open pipe$10.64M
Quota left$2.80M
Coverage3.8x
Forecast$3.0M
Bramble Series B · Retail vertical SaaS
Open pipe$4.62M
Quota left$1.32M
Coverage3.5x
Forecast$1.42M
Northwind Series B · Fintech infra
Open pipe$4.6M
Quota left$1.44M
Coverage3.2x
Forecast$1.45M
Kestrel Series B · Workflow automation
Open pipe$3.42M
Quota left$1.14M
Coverage3.0x
Forecast$1.10M
Velorum Series B · Observability
Open pipe$3.36M
Quota left$1.20M
Coverage2.8x
Forecast$1.05M
Hartwell Series B · HR tech
Open pipe$4.06M
Quota left$1.56M
Coverage2.6x
Forecast$1.30M
Tessera Series C · Security posture
Open pipe$7.68M
Quota left$3.20M
Coverage2.4x
Forecast$3.20M
Solene Series A · Climate analytics
Open pipe$588K
Quota left$280K
Coverage2.1x
Forecast$185K
Marlow Series A · AI customer support
Open pipe$760K
Quota left$400K
Coverage1.9x
Forecast$245K
Reading the coverage flag Tessera's 2.4x coverage is a non-issue this quarter — they've already crushed the early-quarter bookings, so they need less open pipe to land plan. The model flags it; context resolves it. Solene at 2.1x and Marlow at 1.9x is the real concern — those are quotas they're not going to cover, and the forecasts ($185K and $245K) confirm an end-of-quarter miss is already baked in unless something changes in May.
05 · Conversion rates · Cross-portfolio benchmark

Funnel efficiency, side-by-side.

Each portco's trailing-90-day conversion at every stage of the funnel, plus the all-the-way-through MQL→Won rate. Same definition of every stage at every company — that's the point.

# Portco MQL → SQL SQL → SAL SAL → Won Overall
1
TesseraSeries C · Security posture
41% 76% 31% 9.7%
2
JettySeries C · Data pipelines
39% 73% 29% 8.3%
3
VelorumSeries B · Observability
38% 71% 26% 7.0%
4
BrambleSeries B · Retail vertical SaaS
36% 66% 27% 6.4%
5
NorthwindSeries B · Fintech infra
32% 68% 24% 5.2%
6
KestrelSeries B · Workflow automation
33% 64% 23% 4.9%
7
HartwellSeries B · HR tech
30% 58% 21% 3.7%
8
PlyrrSeries A · Sales intelligence
28% 52% 18% 2.6%
9
SoleneSeries A · Climate analytics
24% 48% 16% 1.8%
10
MarlowSeries A · AI customer support
22% 51% 14% 1.6%
Where the funnel actually breaks Plyrr's MQL→SQL at 28% is fine for Series A — what's killing them is SAL→Won at 18%. They're getting opportunities qualified and accepted by sales, then losing late. That's a sales-execution conversation, not a top-of-funnel one. Marlow and Solene are leaking at every stage — fix the top first; bottom-of-funnel improvement won't matter without it. Tessera and Jetty's late-stage conversion (29-31%) is best-in-class for Series C — outside-market benchmark sits at ~24%.
06 · Sales cycle · Cross-portfolio benchmark

Average days from SAL to Closed-Won.

Time-in-funnel from sales-accepted lead to closed-won. Shorter is better — fewer days means tighter pipeline math, less velocity drag, and a cleaner forecast. Outside-market benchmark for Series A–C SaaS: ~95 days.

1
Tessera Series C · Security posture
vs. ~95-day benchmark
71 days
2
Northwind Series B · Fintech infra
vs. ~95-day benchmark
78 days
3
Bramble Series B · Retail vertical SaaS
vs. ~95-day benchmark
82 days
4
Velorum Series B · Observability
vs. ~95-day benchmark
84 days
5
Kestrel Series B · Workflow automation
vs. ~95-day benchmark
86 days
6
Jetty Series C · Data pipelines
vs. ~95-day benchmark
89 days
7
Plyrr Series A · Sales intelligence
vs. ~95-day benchmark
96 days
8
Hartwell Series B · HR tech
vs. ~95-day benchmark
102 days
9
Solene Series A · Climate analytics
vs. ~95-day benchmark
124 days
10
Marlow Series A · AI customer support
vs. ~95-day benchmark
138 days
Velocity story Marlow's 138-day cycle is 45% longer than the portfolio average — combined with their 1.6% overall conversion (section 05), every dollar of pipeline takes nearly twice as long to convert at half the rate. Tessera at 71 days is the velocity outlier; their late-stage discipline (the 31% SAL→Won rate) compounds with cycle compression. There's a worthwhile cross-portfolio playbook conversation here.
07 · Rep performance to plan

How the people doing the work are doing.

Average attainment across reps in the period, plus the share of reps at or above 100% of plan. Distribution matters — average is meaningless if one rep is carrying the team.

# Portco Reps Avg attainment At or above plan
1
TesseraSeries C · Security posture
14 121% 71%  (10 / 14)
2
JettySeries C · Data pipelines
12 116% 67%  (8 / 12)
3
BrambleSeries B · Retail vertical SaaS
8 105% 63%  (5 / 8)
4
NorthwindSeries B · Fintech infra
9 104% 56%  (5 / 9)
5
VelorumSeries B · Observability
7 98% 43%  (3 / 7)
6
KestrelSeries B · Workflow automation
7 96% 43%  (3 / 7)
7
PlyrrSeries A · Sales intelligence
4 92% 25%  (1 / 4)
8
HartwellSeries B · HR tech
9 84% 33%  (3 / 9)
9
SoleneSeries A · Climate analytics
3 76% 0%  (0 / 3)
10
MarlowSeries A · AI customer support
5 71% 20%  (1 / 5)
Distribution > average Plyrr's 92% average is one rep carrying three. 1 of 4 at quota means the team isn't a team yet — that's a Series A hiring/ramp conversation, not a quota conversation. Solene at 0/3 above plan is the single sharpest people signal in the portfolio this month — the existing team isn't going to recover this quarter without intervention. Tessera and Jetty's 67–71% above quota means they likely need to raise the bar — average is being depressed by what the model already knows is over-performing math.
08 · Retention

Gross churn, GRR, and NRR.

Period-over-period retention metrics. Gross churn in absolute dollars; gross revenue retention as a percentage of starting MRR; net revenue retention including expansion. Best-in-class benchmarks: GRR ≥ 95%, NRR ≥ 115%.

# Portco Gross churn $ GRR NRR
1
JettySeries C · Data pipelines
$186K 95.4% 124%
2
TesseraSeries C · Security posture
$112K 97.4% 121%
3
NorthwindSeries B · Fintech infra
$48K 97.6% 118%
4
BrambleSeries B · Retail vertical SaaS
$58K 96.8% 115%
5
VelorumSeries B · Observability
$89K 95.1% 112%
6
KestrelSeries B · Workflow automation
$68K 95.7% 110%
7
PlyrrSeries A · Sales intelligence
$36K 94.8% 109%
8
HartwellSeries B · HR tech
$78K 96.4% 105%
9
SoleneSeries A · Climate analytics
$24K 92.8% 102%
10
MarlowSeries A · AI customer support
$55K 89.0% 96%
The compounding signal Marlow at 96% NRR is actively contracting — they're not just under-selling new business, they're shrinking the existing book. That's the most expensive number on this entire page. Jetty's $186K of gross churn looks scary in absolute terms but is 95.4% GRR on a $48M ARR base — context matters; the percentage is healthy. Solene's GRR at 92.8% is the second-quietest red flag on the page — small dollars now, but it predicts the next 12 months.

This is what you'd get every month.

One report like this for your portfolio, plus a working session to walk through what to push on. We do the data work; you get a portfolio you can actually read in one frame.

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